Pricing
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4 min read
Why we charge a flat fee instead of a cut of your ad spend
If an agency earns more when you spend more, it will find reasons for you to spend more. Our fee stays the same when we cut your budget.
Most performance agencies charge a percentage of ad spend, often 10 to 15%. It sounds fair and it quietly rewards the agency for raising your budget, whether or not the extra spend brings in customers.
How our fees work
A flat monthly fee: $6,500 for one channel, $12,500 for paid social plus search with a landing page test every month, and from $19,000 for everything including email and SMS. When we cut your spend, our fee does not change.
The only time we talk about a percentage is above $400,000 a month in spend, where the work genuinely grows with the budget.
Twenty minutes with your ad accounts open
Share read-only access before the call. We look at spend, tracking and the pages your ads point to, then name the three changes we would make first, whether you hire us or not.
Tuesdays and Thursdays, 9 am to 4 pm Eastern. Rather talk now? (614) 555-0142