Paid social
Meta, TikTok and Pinterest ads aimed at new customers, not at the people who were going to buy anyway.
From $6,500 a month
Meta, TikTok, Pinterest
Most accounts we inherit spend half their budget showing ads to people who already know the brand. It looks good in the dashboard and does little for the business. We split spend into new-customer and returning budgets on day one, so you can see what each dollar is doing.
How a week runs
Monday: the report, the budget moves and the ads that were cut. Tuesday and Wednesday: the new batch of six ads goes live against your current best ad. Friday: a short note if anything changed fast, like a creative that is running away with the budget.
What we will not do
We do not count view-through conversions as sales, we do not raise your budget to hit our own targets, and we do not run ads on your brand name to make the numbers look better.
Every month you get
An account rebuild in week one: campaigns, audiences, exclusions and names you can read
Six new ads a week from our creative team, each tested against your best ad
Budget moves every Monday, with the reason written in the report
A holdout test every quarter to check the ads cause the sales
What it usually changes
Across nine current accounts, median cost per new customer is down 24% at week twelve.
Other services
Paid search and shopping
Search, Shopping and Performance Max on Google and Microsoft, with brand terms kept apart so you can see what search really adds.
Landing pages and CRO
We rebuild the pages your ads point to and test each one against the old page, so you see the lift before it goes live for everyone.
Email and SMS
Klaviyo flows that bring buyers back: welcome, browse, cart, post-purchase and win-back, written and designed by us.
Ad creative
Statics, short videos and UGC scripts made for testing: one idea per ad and six new ads every week.
Twenty minutes with your ad accounts open
Share read-only access before the call. We look at spend, tracking and the pages your ads point to, then name the three changes we would make first, whether you hire us or not.
Tuesdays and Thursdays, 9 am to 4 pm Eastern. Rather talk now? (614) 555-0142